Challenges
The traditional telecom operators and the broadband providers are facing more and stronger challenges from cable operators involving revenues and customer groups in the audio and data services. At present, in light of the latest technological advancements, the cable television operators have achieved carrying out Internet service and audio service with videos and television broadcasting. Different operators and providers are competing with each other for the flat market. The result of the fact that they all wish to rule the market brought down the average income of the cable TV users, and therefore, they need to present the new income increasing business to stimulate the increase of the income of the cable TV channel subscribers. IPTV is their ideal solution. Besides the video service, IPTV operators and providers can launch various recreational and communicative services. Through IPTV, operators and providers can develop more advanced services to sustain the honesty of the customers. These services include characteristic services and mutual content.

Summary
Yuxing’s software broadband set-top box solution can make it convenient for the communication operators to carry out IPTV service.
Main Characteristics and Merits
Integration with the end to end integrative solution
1 It can be integrated with the end-to-end IPTV integrated solution, without regarding the customer certification, content protection, or video broadcasting and program menu.
2 Based on the HTML and the JavaScript language media platform application development joint, it is convenient to carry out development and transplantation, and it can be rapidly integrated with the system intermediate part, CA, stream media server, and DRM, and help the operators and the system integration operators to carry out services. 
3 It can provide customers engaged in advanced application development with the media platform application development joint with the basis of the C language, and it can carry out the process of engineering more flexibly. 
4 It can provide a good and steady video playing platform to sustain long term continuous play, and to run steadily among millions of TV sets within the urban area.
The unparalleled manageability and the expandability
1 It can support many Internet administration protocols, including SNMP and TR069. 
2 It can be easily integrated with many types of CAS. 
3 It can support software safe online upgrades, and it can continuously expand the product functions;
4 It can support joints regarding the USB, Smart Card, and others, and the hardware platforms can expand the supporting hard discs and DVB.

High Product Quality
1 In hardware design, the most strict quality standards in the industry are adopted; 
2 In safety, electromagnetism compatibility, anti-interference, power consumption, and product reliability, etc. it can satisfy the most demanding customers. 
3 Many products have passed the CE, FCC, HK, CB, CCC authentications.

The IPTB Service Combination
Through the end-to-end business system integration, Yuxing set-top box solutions can accomplish various services.
As for the digital television & broadcasting, the customers can enjoy the high quality channels of the digital broadcasts on their televisions, and the users may use the channel payment or the immediate payment by times （iPPV）to enjoy advanced programs;
Video-on-Demand provides colorful video-on-demand services, such as Video-on-Demand (VoD), Radio-on-Demand, Near-Video-on-Demand, and Subscription-Video-on-Demand.
The personal video recorder (PVR), can allow channel subscribers to transcribe live shows in the local set-top box or the head end, such as the “press the button to load”, net personal recorder, and the hour movement television, etc.
Game: interactive games can allow the customer to play singly or cooperate with other players to participate. Interactive games can be downloaded to the set-top box or network games.
The System Description
The Yuxing IPTV Solution includes the IPTV subsystem, the administrative subsystem, and the terminal subsystem, etc.
The Yuxing broadband set-top box is responsible for the accomplishment of the terminal service content, including the appropriate program list renewal, customer authentication, IPTV decoding, customer log generation, and customer online payment, etc.
Hardware: The customer only needs to join in using the specific broadband set-top box to enjoy the video service of high qualities through the expansive broadband and the broadband technology and the internet broadcasting technology.
Software: Through joining in control of high safety and complexity, and with the customer administration tool set inside the Yuxing broadband set-top box, an ADSL broadband customer who has paid for the service and been authorized are provided with colorful broadcasting and TV programs, video-on-demand, and interactive TV services.
The System Functions
To be able to support many stream media server software; Bitband and others can provide customers with programs of different qualities and different coding methods to satisfy the customers and accomplish the balanced video server loading. The video services provided are IPV, VOD, and nPVR, etc.
Support many video formats, such as  H.264、MPEG2、MPEG4、AVS, etc.
Conclusion
The Yuxing IPTV system design is perfect, fully taking into consideration the future system expansion, seamless joining of differently structured systems, and issues concerning the capability of upgrading. The system reservation has service expansion interface, and also supports stream video broadcasting, video-on-demand, program downloading, and other services, and furthermore, characteristic services from operators can be added.